La Recova de Tenerife is not an ancient market. It was opened in 1943. and was thriving for several decades, when the introduction of big merchants and, later on, big retailers significantly undermined the popularity of the place. After it was nearly abandoned by the city officials, it reinvented itself as a self-managing co-operative. The city gave the green light and ever since then the market is living its life, not nearly as bustling and important as in the beginnings, yet important to local population. To prove itself as more than a simple place for grocery shopping, La Recova is holding night markets every few months, with music and fun and partying and merry people all around.
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